The digital social media platform TikTok is coming back into the physical world by opening up another brick-and-mortar location. The new pop-up venue, TikTok For You House, will be hosted inside Westfield shopping center in west London. It will be opening on July 22 and host several weeks of experiences including creator activations, bookable experiences, and education sessions within a 4,000 square-foot space.
The space will be divided into multiple themed rooms, perfect for filming TikToks in. Some of the rooms include a kitchen where viral recipes can get cooked up, a dressing room for fashion and beauty, as well as a garden perfect for sports and dancing; and those are just three to note.
TikTok For You House brought to you by Westfield
Photo via TikTok
Popular TikTok stars will be a part of the experience too. For around $7 USD, creators are also able to book sessions with different influential creators. Some influencers include Kyle Thomas, comedian Ehiz Ufuah, chef Poppy O’Toole, and soccer players Ben Black and Jeremy Lynch. These creators will teach you how to create and edit winning content. There will even be opportunities for parents to learn more about the safety of the app through Trust and Safety sessions.
Though this is a new experience for London, Westfield and TikTok have collaborated in the past. There is another experiential attraction within Westfield’s Amsterdam mall. The Netherlands location features meet-and-greets with creators and many backdrops perfect for social media posts.
The success of this space has inspired them to expand the experience further. Westfield has locations all over the globe, including many in the United States. Hopefully we see some of these experiences over in America soon!
TikTok For You House will be open from July 22nd until August 8th at Westfield in west London.