After dropping their highly successful projects Lemonade and 4:44, Beyoncé and Jay Z have teamed up for their surprise collaborative album titled EVERYTHING IS LOVE – a nine track project that documents the drama and conflicts of their marriage while being at the forefront of fame and success. The album itself infuses many different sounds as they dip into R&B, classic hip-hop, and at times trap influenced genres. As a result, we have received a multifaceted project that will fulfill a wide range of musical tastes.
Aside from EVERYTHING IS LOVE, the most shocking and impactful means of success can be seen with the video for the lead single “APESHIT” as they shot all the visuals in the empty Louvre Museum in Paris. Backed by a stunning, historic, and grand setting, it makes their messaging even more powerful. An example of this is can be seen when JAY Z raps about turning down a Super Bowl performance to calling out the Grammys.
