The month of October has always been about mood, energy, and atmosphere — the kind of season where cannabis fits naturally into the mix. This Halloween, New York’s own Jaunty is stepping up with a timely drop: two new vape flavors, Durban Poison and Ghost OG, built to carry both sides of the spooky-season spectrum.
Jaunty is putting a stamp on the fall and doubling down on the culture they’ve been building in the New York market since day one.
Jaunty’s New Halloween 2025 Vapes
The New York based company has quickly carved out a lane in one of the toughest cannabis markets in the country. Jaunty is not just flooding shelves with generic carts — they’ve been intentional about putting out flavors that connect to the lifestyle.
Dropping two classic spooky strains around Halloween isn’t random for Jaunty, it’s smart timing, cultural alignment, and it shows they’re paying attention to how cannabis fits into everyday life for consumers.
Look at Tiktok for example. Look at Instagram. It is clear that Halloween is no longer just a holiday, it is a whole month long vibe: house parties, haunted hayrides, late-night smoke sessions, horror marathons.
People want products that amplify those moments.
Durban Poison and Ghost OG hit that sweet spot — one to get you lifted and keep you going, the other to mellow you out when the night’s winding down.
Durban Poison: Pure Sativa Energy
If you know cannabis, you know Durban Poison is a legend. Straight out of South Africa, it’s one of the rare pure sativas that still gets real love in today’s market. Jaunty’s vape version is built for daytime sessions, costume prep, or when you’re about to hit a crowded warehouse party and need your energy right.
Flavor wise, you’re looking at earthy sweetness with those sharp pine notes that remind you of fresh outdoors. It’s clean, it’s uplifting, and it doesn’t weigh you down.
Fans describe it as a “creative spark” — the kind of high that helps you build a playlist, carve a pumpkin with precision, or actually want to socialize instead of sitting in the corner scrolling your phone.
For Halloween, Durban Poison is basically the strain you want before the night really gets moving. Think “treat” instead of “trick.”
Ghost OG: Balanced With a Spooky Calm
On the flip side, Jaunty’s Ghost OG cart is all about balance. It’s a hybrid with kush roots, known for a citrus-forward flavor and a smooth, slightly sweet finish. The kind of strain that chills you out without knocking you completely into the couch.
The effects lean mellow: stress release, relaxed body, uplifted mood. It’s not the heavy OG crash — it’s more like a steady fade into comfort. Perfect for winding down after the party, bingeing a horror trilogy, or just vibing with friends in costume while you crush through the leftover candy stash.
The name “Ghost OG” couldn’t be more on point for Halloween. The strain’s got that mysterious, almost haunting vibe, while still being a reliable go-to for OG heads. It bridges the classic with the seasonal in a way that just makes sense.
Jaunty’s Durban Poison and Ghost OG release taps directly into the rituals of Halloween. Durban keeps you energized and moving; Ghost eases you into the after-party lull. It’s a one-two punch designed for October nights.
We’ve seen beer companies dominate October with Oktoberfest. Candy and snacks run the Halloween game. Now cannabis brands are stepping into that lane.
The market for cannabis is saturated, but brands that understand culture over commerce tend to win.
And for New Yorkers, where apartments are small and weather can be unpredictable, vapes are the perfect format.
Discreet, portable, no lighter needed, no smoke alarms going off mid-session.
As legalization expands and markets mature, consumers want more than just “weed.” They want culture, context, and a reason to choose one brand over another.
Seasonal launches like this move units and build brand equity.
It’s moves like this — authentic, culturally tuned, and flavor-forward — that separate the real players from the rest.
This October, if you’re looking for clouds that match the season, Jaunty has the treats ready. No tricks necessary.
