In the spirit of expanding your personal brand, and surely to rake in more cash, Post Malone has joined the ranks of artists with cannabis brands. At this year’s Hall Of Flowers in Santa Rosa, there was a soft launch preceding the official launch of the brand on his birthday, July 4th. What a way to turn 24.
The cannabis and hemp venture will specialize in flower, pre-rolls, and vape cartridges sold across California. The brand will also have a full merch line of smoking accessories and clothing, per a recent article by TMZ.
“Shaboink” is a term
Shaboink – Post Malone’s Official Cannabis Brand
For the unaware,
With the soft launch only being a few days ago, there will be presumably more info popping up around the internet. So far, there’s an Instagram and a website, but both seem to only be landing pages at present. They have a sweet logo, but there’s yet to be any announcement of strains or cartridge types.
The website has an about me that sounds like someone on acid explaining the cosmic importance of Shaboink. It reads, “Wandering through the jungle, you might come across any varietal of indigenous flora. A white lotus, perhaps, or a rare cycad. Just as rare is the flower vended in the concrete jungle by Shaboink, so high in quality and so crystalline your vibrant mind might disconnect from your earthly vessel and float away into the cumulus clouds above.”
The about me continues with textual ambiguity as it encourages to “always wise to purchase certain items in bulk, particularly ones that require frequent use, such as bandages while preparing to wrestle walruses off the jagged coastal rocks of the Pacific. Or Shaboink’s package of pre-rolls, ready to satisfy any valiant man or woman of mystery.” This non-sequitur bio sounds like it was written by Post himself just to tease us.
We’ll just have to wait and see what surfaces in the coming months to see what angle he’s going to take with his packaging and strain choices. With
