On February 22, 2024, the California cannabis industry will converge at BioScienceLA in Culver City for the highly anticipated Benzinga Cannabis Market Spotlight event. One of the standout features of this event will be the panel moderated by our very own Chief Operations Officer and Co-Owner, Joey Brabo.
Brabo will lead a discussion titled “Dominating Crowded Markets: The Shelf Space Factor,” addressing the challenges and opportunities faced by quality brands vying for consumer attention in bustling brick-and-mortar establishments.
In a market as competitive as California’s cannabis industry, where every square inch of shelf space is coveted, understanding the dynamics of consumer demand and market trends is paramount.
With a diverse panel lineup including industry veterans like Nishant Reddy of A Golden State, Jason Osni of Old Pal, BJ Carretta of TerrAscend, and Dustin Milner of Talarya Brands, Brabo’s session promises to offer invaluable insights into navigating this complex landscape.
Brabo’s expertise in the cannabis industry, coupled with his role at Respect My Region, a platform known for championing regional brands and retailers, uniquely positions him to moderate this discussion. As COO of Respect My Region, and as a former medically-certified Washington State budtender, Brabo has been at the forefront of highlighting emerging brands and trends, making him a trusted voice in the community.
This particular Benzinga Cannabis Market Spotlight panel will delve into various topics, ranging from the challenges of standing out in a crowded market to the opportunities for growth and innovation. With a focus on regional brands and retailers, Joey and his panelists will explore strategies for maximizing visibility and seizing market share in an environment dominated by larger players.
One of the key themes of the discussion will be the importance of quality and authenticity in building brand loyalty. As consumers become increasingly discerning, Brabo and his panelists will share their insights on how brands can differentiate themselves and connect with their target audience on a deeper level.
The panel will also address the role of ancillary providers in supporting the growth of regional brands and retailers. From distribution and marketing to compliance and logistics, these ancillary services play a crucial role in enabling brands to scale and thrive in a competitive market.
The Benzinga Cannabis Market Spotlight event offers industry professionals and enthusiasts alike the opportunity to gain valuable knowledge, network with peers, and stay ahead of the curve in one of the most dynamic industries today. Attendees can expect an engaging and informative discussion that will shed light on the challenges and opportunities facing cannabis brands in California.
For those interested in attending, registration for the event is now open.
Don’t miss the chance to join Joey Brabo and other industry leaders at BioScienceLA on February 22, 2024.
Secure Your Benzinga Cannabis Market Spotlight Ticket Here
